Celebrated writer, producer and actress Aruna Arya Gupta’s alluring music video ‘Ae Chand’ is garnering positive response just as it released on FEP Music’s official channel. Listeners are raving about Aruna’s latest music video for which Shahid Mallya has rendered his enticing voice.
No wonder that during the launch of Ae Chand song in Mumbai, an enthusiastic Aruna Arya Gupta appeared delighted with the feedback from the special invitees and the media. Shahid Mallya has added a romantic dimension to the lyrics penned by Aruna Arya Gupta and the song is composed by Sanket Sane. This music video features Aruna Arya Gupta, Rishita Mitra and Karan Khandelwal.
The distinctiveness of writer-producer Aruna Arya Gupta’s promoted music company FEP Music is it’s collection of unique songs released that have created a lasting impact in the hearts of the listeners. Noteworthy among them are Jaane Kyu, Jab Se, Vadiyaan, Tum Hi Ho and Tiranga.
“’Ae Chand’ is a refreshing love song that blends playful Gen Z energy with a light-hearted yet soulful and breezy composition, heartfelt lyrics and a subtle traditional touch,” remarked Aruna Arya Gupta hoping that it resonates across generations, making it a perfect addition to both youthful and nostalgic playlists.
Aruna Arya Gupta is an Indian American philanthropist, writer, poet, producer and entrepreneur. Aruna started her production house, ‘From Every Pore – FEP’, which is a platform for expression to showcase culture, heritage and highlight social issues through stories, poems, films and songs. She has also published several bestseller books.
Her poem ‘Sweetheart’ has been translated into Hindi and Bengali that was shot into a music video with a view to reach the audience. Two more of Aruna’s poems were presented as music videos named “Jab Se” and “Jaane Kyun”.
Honoured with the Times Power Woman 2022 for her contribution to arts, culture and society, Aruna is the owns and manages a women’s boutique in America. Her contribution towards the society have been spanning for over 2 decades for several of her philanthropic works.
That is what is called as giving back to the society – Aruna Arya Gupta touches the hearts of millions of audiences through her writings, philosophy, and philanthropy.
